Michael Jordan and Peyton Manning Embrace Defeat Among Other Athletes in New Gatorade Commercial
“Make Defeat Your Fuel”
Gatorade always stays relevant with the utmost athletes in their commercials. This time around they featured Michael Jordan, Peyton Manning, Serena Williams and more. Each athlete is depicted in their element talking about their biggest failures. They embrace these upsets with more practice and perseverance. Jordan leads the pack with the question, “do you really want to know the secret? Defeat.” Their new ad turns away from the cliche athlete drinking their product and shoots for a more story driven delivery.
Photograph via Bio