Will Snapchat’s New Third-Party Controls Crash and Burn Like Facebook?
‘Connected Apps’ was found in a beta version.
Snapchat is reportedly working on a new feature that will let users control which third-party apps will have access to their accounts, according to Mashable. The latest app’s beta version features a new tab called “Connected Apps” within the Settings page that doesn’t show anything except, “These apps are connected to your Snapchat account. Choose an app to control what it has access to.”
Given the context, this section could very well soon show what third-party apps users have connected directly to their Snapchat account which is currently allowed with Bitmoji and Shazam. The timing is particularly bad, given that Facebook is facing public outrage over the company’s data collection policies with third-party firm Cambridge Analytics reportedly misusing data from as many as 50 million Facebook users, so this might either play out in Snapchat’s favor or downfall.
This update could help Snapchat become its own app ecosystem, not unlike Facebook, Google, and Twitter All who’s companies only allow for log-in on other third-party networks.